Ukrainian company Pri-Num, an innovator in mobile commerce, has been selected as a regional finalist of the UBS «Future of Finance Challenge». The goal of the competition is to select the best innovative ideas that will disrupt the financial world and change the way banks work and how they meet clients’ needs.
Swiss bank giant UBS has invited innovators from around the world, a total of more than 600 applications from 52 countries, in search of new ideas and innovative solutions for its clients. This global open innovation competition is focused on finding ideas that will improve customer experience, efficiency of banking processes and safety of operations or develop superior banking offering.
Pri-Num with its innovative product – PrimeKit* platform, has been selected to take part in the regional finals in Zurich, Switzerland. On November 12th company representatives will travel to the UBS headquarters to present the solution.
“Being selected among more than 600 companies from over the world is a truly great success for us.”
Said Pri-Num’s founder Eugene Zimin.
The winner will not only receive cash rewards, but also an opportunity to test, implement and develop their ideas with the support of the one of the world’s leading banks.
PrimeKit* is a cloud-based digital enablement platform for secure contactless mobile services: payments, loyalty, transport, tickets, ID and other. It is token-based, supports mobile wallet application services and complies with Visa and MasterCard security requirements.
Ukrainian company Pri-Num, an innovator in mobile commerce, has been selected as a regional finalist of the UBS «Future of Finance Challenge». The goal of the competition is to select the best innovative ideas that will disrupt the financial world and change the way banks work and how they meet clients’ needs.
“At Pri-Num we are consistently focused on user growth, market expansion and developing new features.”
Mr. Zimin added.
PrimeKit* is set to become an all-embracing commercial solution enriching customer experience and engagement by providing financial planning and sales analytics tool to control the whole value chain.
To find out more about mobile cloud payments using HCE, visit the Pri-Num website. Pri-Num’s PrimeKit* platform supports cloud-based solutions using HCE, EMVCo tokenization, trusted services management (TSM).
1. PrimeKit — as of 2017, Digital Enablement Platform